Owner.com pricing: the $249 and $499 plans, the order fee and what a month costs
Owner.com has two plans: Flat Rate at $499 a month with no restaurant fee per order, and Flex at $249 a month with a 5% restaurant fee on each order [1] [2]. Guests also pay a 5% order support fee on direct orders on both plans, and card processing is separate. Reviewers put the break-even between the plans at about $5,000 a month in online sales: below it Flex costs less, above it Flat Rate does [1] [3].
If you only want pickup orders from a menu page and do not need a full marketing service, you can build a free menu site with pickup ordering from a photo of your menu. Below: the two plans, the fees people miss, a month at four sizes, what the price includes, and who it fits.
Owner.com plans and prices
| Plan | Monthly | Restaurant fee per order | Fits |
|---|---|---|---|
| Flex | $249 | 5% | Under about $5,000 a month in online orders |
| Flat Rate | $499 | None | Over about $5,000 a month in online orders |
These match Owner.com's own pricing page as summarised by review sites [1] [2]. One review says setup costs nothing and there is no contract; another points out that the page mentions a specialist who handles the switch but names no setup charge, and advises asking for "none" in writing [2] [3]. Sources disagree on whether there is a free trial. Ask on the sales call and get the answer in writing.
The fees that are not the plan price
Owner.com is often called "commission-free". That is true in the sense that no marketplace takes 15% to 30% of an order. But three costs sit next to the plan price:
- The 5% restaurant fee on Flex. It is a percentage of every order, so it grows with sales.
- The 5% guest order support fee. Diners pay it on direct orders on both plans [2]. It is not your bill, but it raises what your customer pays, and a diner who sees an extra 5% may order less or call instead.
- Card processing. Every card payment carries a processing fee. Ask for the exact rate and who sets it.
One critical reviewer argues that these together mean the "commission-free" claim deserves a closer read [2]. That is fair: no commission is not the same as no fees. The honest comparison is the total a month costs you and your guests, which is what the next section works out.
A month at four sizes
Online order sales only, restaurant side, plan fees and the Flex order fee. Card processing and the guest fee are left out, because they are the same on both plans.
| Monthly online sales | Flex ($249 + 5%) | Flat Rate ($499) | Cheaper |
|---|---|---|---|
| $3,000 | $399 | $499 | Flex by $100 |
| $5,000 | $499 | $499 | Even |
| $10,000 | $749 | $499 | Flat by $250 |
| $20,000 | $1,249 | $499 | Flat by $750 |
The sums: Flex at $10,000 is $249 plus 5% of $10,000 ($500) = $749. Flat Rate is $499 whatever the sales. The break-even is the $250 gap divided by 5%, which is $5,000.
What does that cost per order?
If your average online order is $35, then $5,000 is about 143 orders a month, and $499 works out to about $3.49 per order. At 400 orders ($14,000) it is $1.25 per order. A place with 40 online orders a month ($1,400) pays about $12.50 per order on Flat Rate, which is why the flat plan is built for volume.
What the price covers
Owner.com sells a package: a restaurant website, online ordering, and marketing tools such as email and text offers and Google profile work. The review sites describe it as a done-for-you service for restaurants that want to grow online orders [1] [3]. Whether that package is worth $249 or $499 depends on one thing: does it bring orders you would not otherwise get? If you already have regulars who order from you by phone or at the counter, the plan mostly replaces what a free page does. If you want someone to run your online presence, you are paying for the service as well as the software.
G2 lists a 4.8 out of 5 rating across 475 reviews, and the reviewers who praise it most are restaurants doing well over $5,000 a month in online orders [1]. That fits the break-even. A small place with a few orders a day would be paying the fixed price for tools it does not use.
Who Owner.com fits, and who it does not
It fits if
- You do or want $5,000 or more a month in online orders.
- You want a team to build and update the site and the marketing.
- You are paying 15% to 30% to marketplaces today and want to move regulars to your own channel. Our guides on DoorDash commission and Uber Eats commission show what those fees cost.
It does not fit if
- Your online orders are a few a day. At $249 or $499 a month, the fixed cost per order is high.
- You want to try online ordering before paying a monthly fee.
- You need to keep your own point of sale. Check how orders reach your kitchen and which POS systems connect.
Owner.com against the other options
| Option | Monthly | Per-order cost |
|---|---|---|
| Owner.com Flat Rate | $499 | None from the restaurant; 5% guest fee |
| Owner.com Flex | $249 | 5% restaurant fee; 5% guest fee |
| ChowNow, BentoBox, Popmenu | Quote or plan based | See ChowNow pricing, BentoBox pricing and Popmenu pricing |
| A free menu page with pickup | $0 | None online; pay at pickup |
For the full list of options with prices and who each fits, read Owner.com alternatives, and for ordering options that charge no commission at all, commission-free online ordering.
How to decide in ten minutes
You do not need a spreadsheet. Pull three numbers from the last full month and write them down.
- Online sales you control. Orders from your own website, phone app or link, not marketplace orders. If you have no online channel yet, this is zero, and you are buying the plan to create one.
- Online sales you could move. Look at your marketplace statement. Regulars who already know you are the ones who will use your own page. Be realistic: most places move a fraction of them, not all.
- The marketplace bill on those orders. At 15% to 30% commission, $5,000 of marketplace orders costs $750 to $1,500 in commission. The same $5,000 on Flex costs $250 plus the $249 plan price; on Flat Rate it costs $499.
If the first number is already above $5,000, Flat Rate is the one to price. If it is near zero and you are not sure marketplace regulars will follow, a monthly fee of $249 to $499 is a bet on the future, and a smaller test first is cheaper. A free menu page with pickup costs nothing to try and tells you how many regulars actually use it. That number is worth more than any plan table.
Mistakes owners make with flat-fee platforms
- Comparing the plan price to a commission rate instead of to dollars. "5% sounds small" and "$499 sounds big" are both feelings. Dollars at your volume settle it.
- Forgetting the guest fee. If diners pay 5% extra on your page, your menu price on the page is effectively higher than your counter price. Some owners set page prices a little lower to compensate; others accept it.
- Counting marketplace orders as moved. A guest who found you on an app often orders from the app again. Plan for a slow shift, not an overnight one.
- Skipping the exit questions. Who owns the domain? Can you export the menu and the customer list? These matter most the day you want to leave.
Questions to ask on the sales call
- What is the full monthly bill: plan, any setup or onboarding fee, and any add-ons?
- What is the card processing rate, and is it passed through or marked up?
- How long is the term, and how do I cancel? Can I take my domain and my customer list with me?
- What does the guest order support fee do to my average ticket, and can I turn it off?
- Which point-of-sale systems does it connect to, and what happens if mine is not on the list?
Frequently asked questions
How much does Owner.com cost per month?
$249 on Flex with a 5% restaurant fee per order, or $499 on Flat Rate with none [1] [2].
Is Owner.com really commission-free?
There is no marketplace-style commission on Flat Rate. Flex charges 5%, guests pay a 5% support fee on both plans, and card processing applies [2].
Is there a setup fee or contract?
Reviews report none, but one says to confirm in writing [2] [3].
Which plan should I pick?
Flex under about $5,000 a month in online sales, Flat Rate above it.
Is there a free trial?
Sources disagree, so ask before you sign [3].
Is there a cheaper way to take online orders?
Yes. A menu page with pickup orders and payment at the counter has no monthly fee and no per-order fee. Build yours free, or browse all our guides.
Sources
- Owner.com pricing, Owner.com, as summarised in search results Nov 10, 2026 (the vendor).
- Owner.com Pricing and Fees, Sauce, as shown in search results Nov 10, 2026 (a rival).
- Owner.com review, Dupple, as shown in search results Nov 10, 2026.
- Owner.com pricing, G2, as shown in search results Nov 10, 2026.