Birdeye Pricing: What It Costs and What You Get

Birdeye pricing is quoted per location, not listed. Birdeye does not publish a price list on its site. Third-party review sites report plans starting at about $299 a month per location on annual billing, rising to about $349–$449 for higher tiers, with custom quotes for four or more locations. Treat those figures as reported, not confirmed: ask for a written quote. Below is what the plans reportedly include, the extra costs to ask about, and what a small local business can do for far less.

Before you pay for software, see what you already have: check your Google reviews against your nearest rivals and get your review link, a printable QR sign and written replies, free.

How much does Birdeye cost?

Birdeye sells by quote, so there is no official number we can point to. We searched for what third parties report on 2026-11-12 and found a consistent pattern with some disagreement:

Prices reported by comparison sites can be old or can reflect a promotion. The only price that counts is the one in your signed order form.

Is Birdeye priced per location?

Yes, according to the sources we found. Cost scales with the number of locations. Three locations on the lowest tier would be roughly $897 a month, which is about $10,800 a year before add-ons. For a single-location plumber, dentist or restaurant that is a large share of a marketing budget, so work out how many extra reviews or booked jobs it would need to repay itself.

What costs extra?

One contractor-focused review reports add-ons of $50–$150 a month each and onboarding of $500–$1,500 per location. We could not confirm that on Birdeye's own pages, so use it as a list of questions rather than a fact:

• Is there a setup or onboarding fee, and is it per location?
• Which features are in my tier, and which are add-ons: text requests, webchat, listings, surveys, payments?
• How many text or email review requests can I send before extra charges?
• Is the contract 12 months, does it renew automatically, and what is the notice period?
• What happens to my data and my review requests if I cancel?
• Can I try it for a month first, or is there only an annual option?

Sources also describe 12-month terms and no free plan. If that is true for your quote, you are committing roughly $3,600 or more a year before you see how your customers respond.

What does Birdeye do?

It is a review and customer messaging platform. The parts a local business usually cares about:

• Review requests by text or email, with your review link built in.
• One inbox for reviews from Google and other sites, so you can reply from one place.
• Reply tools, including suggested or automatic replies.
• Listings and webchat on higher tiers.
• Reporting on review count and rating over time.

Our guide Google review management software: what it does and what to pay for breaks these features down and shows which ones move the needle for a single business.

Is Birdeye worth it for a small business?

It can be, when you have several locations, a team that needs one shared inbox, and enough customers that automated requests add dozens of reviews a month. It is hard to justify when you are one shop with a few new customers a day. The main job for a small business is simple: ask every happy customer, make the link one tap away, and reply to every review. You can do that with:

1. Your Google review link (see Google review link: find, build, fix).
2. A QR sign at the counter (Google review QR code generator).
3. A text template you send after the job (Google review text message templates).
4. Replies you write once and adapt (Google review response templates).

That set costs nothing but time. Paid software mostly saves the time.

A simple break-even check

Before signing, do the arithmetic with your own numbers:

1. Take the yearly cost, for example $299 × 12 = $3,588, plus any onboarding.
2. Divide by what one new customer is worth to you in profit, say $150. That is about 24 customers.
3. Ask honestly whether the software would bring you 24 extra customers a year that your own asking would not.

Reviews help you get found and chosen, and our post Do Google reviews affect your Google Maps ranking? shows what Google says about that. But reviews are one factor among several, so do not assume a dollar figure you have not measured.

Other pricing breakdowns: Podium pricing and NiceJob pricing.

Things to watch in any review software contract

• Review gating. Google does not allow asking only happy customers to review. A tool that sends unhappy customers somewhere else is a policy risk. See Can you offer incentives for Google reviews?.
• Auto-replies. Generic automatic replies can look fake. Read Auto reply to Google reviews: what is safe and what isn't.
• Lock-in. Your Google reviews belong to your profile, not the vendor, but your request history and templates may not travel.
• Per-seat or per-message charges that grow with your team or volume.

Birdeye pricing for different kinds of business

The same per-location price lands very differently depending on what you sell. Here is how to think about it for three common cases, using the reported $299 entry price as a placeholder only:

• A dentist or clinic. One new patient may be worth hundreds or thousands of dollars over time, so a tool that adds even a few patients a year can cover its cost. The risk is health-privacy: be careful what a review request or reply says about a patient. Never confirm in a public reply that someone was a patient.
• A restaurant. A diner is worth much less per visit, so $3,600 a year is a lot of covers. Many restaurants do better with a QR sign on the table and staff who say "a review helps us a lot."
• A home-service business. A plumber, roofer or cleaner earns more per job and customers expect a text after the work. A text template with your review link does most of what the software would do.

How to test any paid tool without being locked in

If you do decide to try a platform, protect yourself:

1. Before you start, write down your review count, average rating and how many reviews arrived in the last 30 days.
2. Ask for a month-to-month term or a refund clause for the first 30 days, in writing.
3. Run it for a full month. Count new reviews, not "requests sent."
4. Compare with the same 30 days last year if you can: seasons matter.
5. If new reviews did not rise by enough to cover the cost, cancel before the renewal date. Put that date in your calendar the day you sign.

Also check whether the tool changes where your customers land. The link should open your own Google review box, not a page owned by the vendor that sends a share of customers elsewhere.

Why "cost per review" is the wrong number

Vendors sometimes show a cost per review. That number hides two things: reviews you would have received anyway, and reviews that never mention your service well enough to help a buyer. A better number is cost per extra review compared with your own manual asking. If you were getting four reviews a month with a QR sign and the tool gets you seven, you are paying for three extra reviews, not seven.

For what small businesses pay across tools and agencies, see reputation management pricing.

Compared with a listings manager: Birdeye vs Yext.

Frequently asked questions

How much does Birdeye cost per month?

Third-party sites report about $299 a month per location for the entry plan on annual billing, with higher tiers around $349–$449. Birdeye does not publish prices, so get a written quote.

Does Birdeye have a free plan?

We found sources saying it does not, and some saying there is no month-to-month option. Confirm on your quote whether there is a trial or a cancel-anytime term.

Is there a cheaper way to get Google reviews?

Yes. Your own review link, a QR sign and a short text after each job cost nothing. Our guide to getting more Google reviews has the scripts.

Does Birdeye work for one location?

It can, and its entry tier is per location. Whether it pays for itself depends on how many customers you serve and what each one is worth.

Can I reply to Google reviews without paid software?

Yes. Sign in to your Business Profile and reply from Google itself, free. If you cannot, see Can't reply to Google reviews?.

Comparing with the other big name? Read Birdeye vs Podium.

What to do next

Start with the free version: check your Google reviews against your nearest rivals and get your review link, QR sign and written replies. If you still want software after a month, you will know which feature you actually need. More guides are on the guides page.

One more free step: see your Google reviews next to your rivals.

Weighing it against a cheaper tool? Read Birdeye vs NiceJob.

Sources

• Third-party Birdeye pricing breakdowns (SocialPilot, Emitrr, SeekAdu, CostBench, Contractor Tool Stack), searched 2026-11-12; figures are reported, not official.
• Google Business Profile Help: policy on prohibited and restricted content for reviews.